BRANDING & HEADSHOTS | GENUINE SELF THERAPY

BRANDING AND MARKETING PHOTOS FOR A THERAPY OFFICE

A quick peek behind the scenes at Genuine Self Therapy in La Crosse and Onalaska, WI. I photographed the calm, comforting space and the super therapists that work here!

These professionals are the sweetest, and funniest therapists I’ve ever met. They have created a place with a great vibe! They’ve put their hearts and souls into their practice because of their true love for helping people. From the moment I arrived, I felt at home! I wanted to showcase the office as it is; a welcoming and super comfy environment.

My strategy for this session was to make the clients feel at ease, while creating some super professional headshots. They were both super overdue for new portraits! I worked closely with the team to ensure that every pose and expression felt comfortable. Whether it was a confident stance or a playful smile, each shot was carefully crafted to highlight the beauty and professionalism of the women.

I also made sure to capture photos of the space. Potential clients search online to see if a therapist is right for them. I highlighted their comfortable chairs, coffee bar, and overall relaxing space! I know this will put every visitor at ease even before they walk in the door.

Throughout the shoot, I kept the business’s specific needs for social media and website content front and center. Every shot was carefully composed to align with her branding and messaging, ensuring that the final images can easily be used online.

This collection of images shows all the warmth, and professionalism of the team. If you haven’t experienced the calm of Genuine Self Therapy yet, I know they’re currently taking new clients. Check them out!